Course curriculum

    1. Commit to the process

    2. Manage and improve your pipeline

    1. Aim where you're likely to win

    2. Identify your ideal customer(s)

    3. Draft your ICP

    4. Gather feedback on your ICP

    1. Pack your pipeline with your ideal customers

    2. Calculate your pipeline needs

    3. Review your pipeline goals

    1. Keep going!

About this course

  • 10 lessons

Instructor(s)

Partner & Co-Founder Holly LaBoda

Meet Holly, a dynamic sales leader with a passion for helping her clients achieve remarkable growth. Holly cut her teeth at large, high-growth organizations before co-founding Luminaries Consulting, where she brings her expertise in crafting impactful sales strategies and delivering transformative development solutions that produce measurable outcomes. Whether it's developing go-to-market strategies or nurturing sales talent, Holly's focus is always on delivering real and rapid results. ​ She is a frequent speaker at industry events, and an active Board member for the Transportation Sales & Marketing Association where she received the honor of Partner of the Year in 2023.

Discover your potential, starting today